Congratulations to Marjorie Taylor, REALTOR® with Watson Realty Corp. in St. Augustine, Florida, for being featured in the January /February 2010 issue of CRS Magazine. Marjorie was contacted by the magazine a few months ago regarding the recent success that she has had with her web site. To view the article, click on the following link: http://marjorietaylor.net/LinkClick.aspx?fileticket=54uR5ghrxNw%3d&tabid=60&mid=1125

I want to encourage those of you who have not incorporated the internet into your marketing strategies, to do so immediately. According to a recent profile of home buyers and sellers, conducted by the National Association of REALTORS®, over 87% of current home buyers utilize the internet to assist them in their home search. It makes sense that if 87 of 100 people are looking for their next home online, you would want to concentrate your marketing efforts toward online buyers. Today’s buyers are tech savvy, information driven and demand interactive content. Before they ever pick up the phone, today’s buyer demands to see more images and acquire information and visualize all in less time.

Home buyers that use the Internet to find their home spend an average of two weeks researching potential homes while non-internet users spend an average of seven! The simple fact is that in order to get your buyers attention you need much more than fancy wording and a snapshot of the front of your home. Imagine the credibility that Marjorie will have when consulting with home buyers and home sellers, when she is able to show them the article mentioned above. “Many REALTORS® have seen business surge after expanding their Web presence with virtual tours and other content that make their properties come to life on screen”, says Andrea Orr, the Author of the article.

It is no secret that the face of real estate has changed dramatically over the past three years and the internet has made it much easier for potential customers to find you. Virtual Tours, Blogging and Search Engine Optimization continue to provide incredible exposure for REALTORS®. Print advertising, although still important in today’s real estate climate, can no longer be your only form of advertising. In order to be successful in today’s market, you must employ a combination of effective online and offline marketing strategies.

Listing Solutions is laser-focused on helping our clients achieve the success online needed to compete in today’s challenging market. Complete customer satisfaction is our goal and your continued success is our main priority. We are one of St. Augustine web designs emerging companies and a Full Service Dealer with Realtourvision®, specializing in Jacksonville virtual tours. We are one of the premier virtual tour providers in St. Augustine. Our online real estate marketing skills allow us to help our clients dominate the search engines.

Dave Hall,
Marketing Director
Listing Solutions
(904) 540-9962
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